At the Annual General Conference of the Nigerian Dental Association (NDA) recently held at the Sickle Cell Center, Idi-Araba, Lagos which doubled as the launch of Oral-B Pro-Expert premium Gum Protection toothpaste; the newest invention from Procter & Gamble, where the much admired Dr Uchenna Okoye, an international professional dentist with an acclaimed and much respected practice in London was in attendance.
I caught up with Dr Uchenna Okoye who has twice been voted European Professional Black Woman of the Year has defied all odds to rise to the top of their career. She was born in Nigeria but relocated to the United Kingdom with her family when she was six years old.
With a Masters in Aesthetic Dentistry from the New York University (Rosenthal Institute), her special interest is cosmetic dentistry and she is one of the few elite with membership both with the American Academy of Cosmetic Dentistry and British Academy of Cosmetic Dentistry. She gave an in-depth analysis about the effects of Stannous Fluoride and the new Oral B toothpaste, which is charged with the exclusive “Stannous Complex”, a dental invention significant to dental health worldwide.
The Stannous Complex is a powerful ingredient whose potential to change dental care has been known for ages but could not be harnessed due to inability to stabilize it while retaining its effectiveness. After many years of research and development, scientists were able to stabilize the formula and fully unlock its potential.
From discussions with Dr Okoye, all pro-active dentists work towards finding and recommending products that their clients can use to prevent the most common dental problems such as cavities, plaque, sensitivity, tartar, gum problems, stains, gingivitis, etc.
What is Oral B Pro Expert Range?
Oral B is a new premium product range consisting of a fabulous new toothpaste and a new toothbrush—quite different from what you currently have available in the market.
Why has Oral B launched this new range?
Research has shown that the ingredients of toothpaste can make a lot of difference to its effectiveness. This product range has stannous fluoride unlike regular toothpaste which only have sodium fluoride. These two don't work in the same way. The stannous fluoride in Oral B Pro Expert toothpaste actually stops bacteria, and this naturally helps with keeping teeth healthy for longer.
Can you shed more light on gingivitis?
Gingivitis, means inflammation of the gum. Bacteria cause damage by releasing toxins. The gum is inflamed and start bleedings. So, basically, if the gums are bleeding, it is called gingivitis. The most common cause of gingivitis is plaque: so even if you brush your teeth amazingly well and you wake up in the morning and your teeth still feels funny, that is the effect of a plaque bacteria which could release toxins damaging the gum.
How does Oral B Pro Expert and Oral B Pro- Flex toothbrush work to prevent this gum problem?
Like I mentioned earlier, Oral B Pro Expert works better because it has stannous fluoride in it. The fluoride is great for cavities and for gum disease. Stannous stops the bacteria from growing, and prevents them from colonizing and causing damage.
Pro Flex toothbrush is brilliant, it is a great improvement from the previous one, Oral B is the first to develop an angled toothbrush. Pro Flex is gentler and angled, which means it can get under gums where bacteria hide, and prevent gum problems .
What is the difference between the stannous fluoride and fluoride found in other toothpaste?
All toothpaste are not creatively equally, most of the toothpaste have something called sodium fluoride, a common and simpler form of flouride which doesn't actually kill bacteria. Stannous Fluoride is different because it contains molecules that stops bacteria from growing. Beyond removing bacteria, it stops them from sticking to teeth. Oral B is not just about the gum, it is an all-round care for the mouth.
Oral B is different because it has Stannous Fluoride?
Absolutely, it feels, tastes and look different. With stannous fluoride, it stands out.
Is it suitable for me if i don't have a gum problem?
As a dentist, I personally recommend it for everyone. It has taken years of research to make Oral B Pro Expert toothpaste. Unlike normal toothpaste, it is thicker, doesn't foam and is highly effective to prevent bacteria.
Personally, how do you feel being a brand ambassador for Oral B?
It is very exciting working with them. My patients really trust what I have to say to them and it was really important for me to work with a brand I believe in. They are innovative, proactive and they do so much research to produce great products, and I knew I could trust them.
Since its launch, the new Oral-B Pro-Expert Premium Gum Protection has received rave reviews thanks to its uniqueness and the multi action Stannous Complex.
For more information about Oral B Pro Expert visit: www.faceook.com/OralB
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